{"product_id":"123-ethical-storytelling-for-fundraising-communications-how-to-create-compelling-content-without-exploitation-a-step-by-step-guide-recording","title":"123 Ethical Storytelling for Fundraising Communications - How to Create Compelling Content without Exploitation: A Step by Step Guide (Recording)","description":"\u003cp style=\"text-align:center;\"\u003e\u003cspan style=\"font-size:16px;color:#0C8643;font-family:Roboto, sans-serif;\"\u003e\u003cstrong\u003eA Whopping 90% of the People Who Attended This Nonprofit Webinar Recording Rated It As Great to Excellent\u003c\/strong\u003e\u003c\/span\u003e\u003cspan style=\"font-size:16px;color:#0C8643;background-color:rgb(255,255,255);font-family:Roboto, sans-serif;\"\u003e!\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eIn this recorded webinar you will learn how to apply the principles of ethical storytelling to transform your fundraising communications. \u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eThis tactical session will guide you step-by-step in evaluating your own communications, defining ethical excellence in your storytelling process, and securing buy-in from your team so that you can launch your new strategy with success.  \u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eBy the end of this 90-minute webinar you will walk away with a clear understanding of exploitation and ethics in fundraising communications and possess a plan of action - that \u003ci\u003eyou\u003c\/i\u003e create! - fully customized to your mission and tailored to the size of your organization. \u003c\/span\u003e\u003cspan style=\"color:#000000;background-color:transparent;\"\u003e  \u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"font-size:16px;color:#0C8643;font-family:Roboto, sans-serif;\"\u003e\u003cstrong\u003eDuring This Nonprofit Webinar You Will Learn:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003e\u003cstrong\u003eSTEP 1: How to Assess Your Current Storytelling Strategy\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:rgb(255,255,255);font-family:Roboto, sans-serif;\"\u003ea. How to assess exploitative elements in fundraising communications\u003c\/span\u003e\u003cbr\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:rgb(255,255,255);font-family:Roboto, sans-serif;\"\u003eb. How to gather evidence to inform your storytelling process\u003c\/span\u003e\u003cbr\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:rgb(255,255,255);font-family:Roboto, sans-serif;\"\u003ec. How to collect and apply feedback from your story contributors\u003c\/span\u003e\u003cbr\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:rgb(255,255,255);font-family:Roboto, sans-serif;\"\u003ed. How to collect and apply feedback from your audience \u003c\/span\u003e\u003cbr\u003e\u003cspan style=\"font-size:16px;color:#404040;font-family:Roboto, sans-serif;\"\u003ee. How to identify your own strengths and limitations as a storyteller\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003e\u003cstrong\u003eSTEP 2: How to Create an Ethical Storytelling Strategy \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;font-family:Roboto, sans-serif;\"\u003ea. How to engage your team in a collaborative process to define (and refine) shared principals\u003c\/span\u003e\u003cbr\u003e\u003cspan style=\"font-size:16px;color:#404040;font-family:Roboto, sans-serif;\"\u003eb. How to determine what codes and guidelines you need\u003c\/span\u003e\u003cbr\u003e\u003cspan style=\"font-size:16px;color:#404040;font-family:Roboto, sans-serif;\"\u003ec. How to identify key messages in your storytelling strategy\u003c\/span\u003e\u003cbr\u003e\u003cspan style=\"font-size:16px;color:#404040;font-family:Roboto, sans-serif;\"\u003ed. How to identify the best methods for communicating your key messages\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003e\u003cstrong\u003eSTEP 3: How to Launch Your Ethical Storytelling Strategy\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;font-family:Roboto, sans-serif;\"\u003ea. How to launch new initiatives that educate and inspire donors\u003c\/span\u003e\u003cbr\u003e\u003cspan style=\"font-size:16px;color:#404040;font-family:Roboto, sans-serif;\"\u003eb. How to determine which metrics you need to measure success\u003c\/span\u003e\u003cbr\u003e\u003cspan style=\"font-size:16px;color:#404040;font-family:Roboto, sans-serif;\"\u003ec. How to engage all stakeholders throughout the process\u003c\/span\u003e\u003cbr\u003e\u003cspan style=\"font-size:16px;color:#404040;font-family:Roboto, sans-serif;\"\u003ed. How to keep your team growing and learning\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eOur presenter, Caliopy Glaros, has helped organizations in more than sixty countries around the world build storytelling processes that are contributor-led, donor-educating, and money-raising, all while instilling principles of ethical storytelling in their teams. \u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003e\u003cstrong\u003eCaliopy is specifically qualified to teach this webinar because:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\u003col\u003e\n\u003cli\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eShe has consulted many organizations that support communities vulnerable to marketing exploitation such as children in orphanages, trauma survivors, and refugees.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eShe has trained small grassroots nonprofits as well as large multinational NGOs on ethical storytelling. \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eShe has spoken on ethical storytelling at sold-out events with standing-room-only audiences across the US. \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eShe has been in your shoes - before becoming a consultant, she spent years as a front-line Development Officer where she was responsible for both mass market communications and major gifts. \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eShe is a practitioner as well as a scholar, leveraging the best research in social psychology and anthropology to be immediately actionable and applicable to your nonprofit’s communications.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ol\u003e\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eDo you struggle to portray your program participants as their own agents of change, while admitting that they also need your organization’s help? Do you worry about jeopardizing the dignity of the people in your stories for the sake of raising money? Do you find yourself debating ethical storytelling principles with colleagues who don’t see eye-to-eye?\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eYou are not alone.\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eDespite the numerous resources and articles online, many organizations still struggle to communicate their impact in a way that authentically represents the issue and preserves the dignity of those affected by it. \u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eThis session takes you from theory to practice, from confusion to clarity, and from conflict to collaboration.  \u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eThis webinar is about more than the messages themselves - it’s about the entire storytelling process, from acquisition of content, to interpretation, to crafting the narrative and measuring its effectiveness.  This webinar will help you to see all the ways exploitation and ethics manifest in your storytelling process and exactly what to do about it. \u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eStorytelling never happens in a vacuum. To be successful in transforming your organization’s communications you need to be a change-agent yourself - bringing your entire team and stakeholders along - and that includes your audience and contributors! We’ll show you how to get feedback from them to inform your process and how to forge a collaborative path forward.\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"font-size:16px;color:#0C8643;font-family:Roboto, sans-serif;\"\u003e\u003cstrong\u003eYou’ll Get These BONUS Materials:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\u003col\u003e\n\u003cli\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eWorksheet: How to Assess Your Current Storytelling Strategy\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eWorksheet: How to Create an Ethical Storytelling Strategy\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eWorksheet : How to Launch Your Ethical Storytelling Strategy\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eSample: Donor Feedback Questionnaire \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eSample: Contributor Feedback Questionnaire \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eThe Webinar Slides \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eThe Webinar Recording \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ol\u003e\u003cp\u003e\u003cspan style=\"font-size:16px;color:#0C8643;font-family:Roboto, sans-serif;\"\u003e\u003cstrong\u003eWhat Attendees Said about This Nonprofit Webinar:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\u003cblockquote\u003e\n\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003e“This was the most informative and useful webinar I've ever attended.” \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eNina Schutzman, Grace Smith House\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/blockquote\u003e\u003cblockquote\u003e\n\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003e“The presenter was great and brought up a number of issues I had not previously considered. The webinar contained a lot of helpful information.” \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003ePenny Arnold, City and Country School\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/blockquote\u003e\u003cblockquote\u003e\n\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003e“I can't believe how much content you were able to pack into an hour-and-a-half webinar! I learned so much and the supplemental materials were outstanding. I already forwarded them to colleagues, and plan to implement many of the best practices right away.”\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eAlaina Yoakum, 10,000 Degrees\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/blockquote\u003e\u003cblockquote\u003e\n\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003e“This was a wonderful webinar! It covered a lot of information in a way that was easy to follow, understand, and apply. It's also so great to see this kind of advocacy for ethical fundraising, with strong data points and action steps to help organizations make the transition to more ethical processes. Thank you!”\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eChristina Jensen, Reading In Motion\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/blockquote\u003e\u003cblockquote\u003e\n\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003e“Looking at storytelling from this perspective could play a significant role in changing cultural  assumptions  and building connections within our local and global communities.”\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eDorothy Hinkley, Lutheran Social Services of North Florida\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/blockquote\u003e\u003cblockquote\u003e\n\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003e“Very informative and helpful for orgs who are looking to educate development staff on this topic and great step by step on how to build bridges between the actual program work to those who support the work.”\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eKatie Eichenauer, Believe in Dreams\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/blockquote\u003e\u003cblockquote\u003e\n\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003e“Caliopy Glaros was insightful and specific. For a webinar on a vast and complex topic I walked away with some very actionable goals.“\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eLiz Hopfan, FREE ARTS NYC \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/blockquote\u003e\u003cblockquote\u003e\n\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003e“Great information, the webinar was packed with useful information and step-by-step information that you can take back and apply to your organization”\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eClaudia Miller, Venture Leadership\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/blockquote\u003e\u003cblockquote\u003e\n\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003e“Really eye-opening and presented in a clear, thoughtful way that didn't belittle or make anyone whose current communications might fall more into the exploitative side of things feel bad.”\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eLeah Rosenbaum, FREE ARTS NYC \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/blockquote\u003e\u003cblockquote\u003e\n\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003e“This webinar really helps you stop and think about the material your organization is putting out to others. It helps you evaluate whether your material is exploitative or ethical. She helps you understand that you need to set up a process for evaluating all material or it won't stick. I am a part of a very small organization, but I do feel like the material was applicable to me. I believe we have a lot of work to do. Thank you for all the information.”\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eTammy Crane, Four:10 Ministries\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/blockquote\u003e\u003cp\u003e\u003cspan style=\"font-size:16px;color:#0C8643;background-color:transparent;font-family:Roboto, sans-serif;\"\u003e\u003cstrong\u003eAbout Your Topic Expert:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"font-size:16px;color:#404040;background-color:transparent;font-family:Roboto, sans-serif;\"\u003eCaliopy Glaros helps organizations transform their donor engagement strategies into catalysts for positive social change. As a consultant for Philanthropy without Borders, she works with organizations to create impactful virtual and in-person opportunities for donors to connect directly to the programs they support. After years of seeing nonprofits struggle with power dynamics and exploitative elements often inherent in site-visits and mass market communications, she developed tools and strategies to help them curate better experiences and design communications that build empathy and intercultural competence in their supporters. In addition to her extensive research, writing, and speaking, she provides group training, individual coaching, and project consulting on mass market communications, one-on-one stewardship, events, site-visits, tours, and travel programs. Caliopy has an academic background in Anthropology and Adult Learning, is a certified trainer in Intercultural Communication, and the Inclusion, Diversity, Equity, Access (IDEA) Chair of the Oregon and SW Washington Chapter of the Association of Fundraising Professionals.\u003c\/span\u003e\u003c\/p\u003e","brand":"Test CharityHowto","offers":[{"title":"Default Title","offer_id":39727143878789,"sku":"Glaros - Recorded Webinar","price":49.99,"currency_code":"USD","in_stock":true}],"url":"https:\/\/testing-charityhowto.myshopify.com\/products\/123-ethical-storytelling-for-fundraising-communications-how-to-create-compelling-content-without-exploitation-a-step-by-step-guide-recording","provider":"Test CharityHowto","version":"1.0","type":"link"}